The Story Behind CLUBX360

CLUBX360 is built on experience and the firm belief that corporate golf days shouldn’t feel like they’re stuck in 2004.

A man playing golf, mid-swing, outdoors with trees in autumn colors in the background.

CLUBX360 was built on a simple belief:

Corporate golf days should be as professional, engaging, and memorable as the brands behind them.

Our story started on the golf course.

As a playing professional at Woburn Golf Club, founder LB Woolford learned the value of precision, preparation, and delivering a great experience. He also learned how to smile politely while someone explained how they "would've shot level par if it wasn't for the 14th."

In 2006, Club-Clean was launched.

What started as a premium club-cleaning service quickly became a trusted partner to some of the world's biggest brands. Over the next two decades, we supported thousands of corporate golf days across the UK.

And we kept noticing the same thing. The brands evolved, the guests evolved, and expectations evolved, but many corporate golf days seemed stuck in a time capsule. Paper scorecards, predictable formats, and someone still handing out a blunt pencil like it was cutting-edge event technology.

We believed there was a better way…

Golf driving range with multiple golf bags and clubs lined up on the grass, purple tent with 'Club-Clean' branding, a building with white columns and large windows, US flag flying on a pole, and several people near the building entrance.

That's why CLUBX360 was created.

Bringing together 20 years of event experience with modern technology designed to enhance the day, not complicate it. From live scoring and shot tracer video to interactive challenges and branded guest experiences, we focus on creating more engagement, greater visibility, and memorable moments that guests talk about long after the final putt.

The name reflects how we think.

360 represents our commitment to the complete event experience.

X represents innovation, technology, and a polite refusal to do things simply because they've always been done that way.

Club-Clean remains part of the journey because some things don't need reinventing. People still appreciate great service and clean clubs.

CLUBX360 isn't a new business.

It's the next chapter of twenty years spent helping brands deliver better corporate golf experiences.

Because a great golf day should be remembered for more than just the scorecard.

Lindsey-Ben Woolford

Director & Playing Professional

CLUBX360